Shopping
One of the things I'm not overly fond of about Bury is that it's sufficiently small that one becomes known in the local shops. I like being anonymous when I'm shopping and I like to be left alone to select what I'm after. On recent occassions when I've been shopping I've had shop staff say they remember me and have had people coming to offer 'help' when I'm browsing quite happily. I can accept that this happens every now and then (& presumably some people like it otherwise retailers wouldn't do it or it'd harm their sales), but when it happens twice in three minutes, it becomes annoying.
So questions for discussion:
How do you feel about the friendliness of local retailers who know you well? How about the 'little fish in a big sea' syndrome you get when shopping in big shopping centres/cities?
How do you feel about unsolicited offers of help by shop staff? [Incidentally, my increasingly vague memories of working at Woolworths tell me that I'd wait until people were looking lost/unsure before offering help.] How about inability to find anyone to help when you do want some help?
So questions for discussion:
How do you feel about the friendliness of local retailers who know you well? How about the 'little fish in a big sea' syndrome you get when shopping in big shopping centres/cities?
How do you feel about unsolicited offers of help by shop staff? [Incidentally, my increasingly vague memories of working at Woolworths tell me that I'd wait until people were looking lost/unsure before offering help.] How about inability to find anyone to help when you do want some help?
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Large shopping centres I find too busy to be pleasant (I am prejudiced here in that I tend to go to them at weekends when they will be busy). They are also more likely (IME) than the average high street type shopping area to contain shops that give children balloons on sticks regularly.
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In the US, you tend to get shop staff being more 'aggressively helpful' than we're used to in the UK. It's not so genuine though -- they are trained to do it. To be honest, I really miss the random niceness of people in Northumberland, though bits of the US come close, particularly in some of the southern states (Arizona and New Mexico come to mind). California isn't (quite) so friendly, but it's certainly quite liveable.
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Some businesses, particularly large chains, try to fake this sort of thing all the time (ordering staff to smile, training assistants to ask you if you need help every 30 seconds even if you're browsing quite happily, customer profiling from 'loyalty' cards, making generic 'if you liked this, you might also like...' recommendations, etc), but to me that somehow just draws even more attention to how impersonal and, well, crap the service is.
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An assistant cornered me yesterday just as I stepped into the new Monsoon at Victoria, exclaiming "How are you? What are you looking for?" I managed not to retort "Peace and quiet" and just ignored her, followed by leaving. Whereas the mini-HMV is too crowded to follow anyone but has a Bloke With Clue on the till who will comment approvingly and knowledgeably on your purchases and suggest which cheap DVD on offer you might like. I think he's a lot of different blokes, but a bit of expertise is so much more useful and makes me feel appreciated so much mroe than a generic minion wishing me a nice day.
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Yeah, I try to restrain the retorts that spring to mind; I know the person who's asked the question isn't to blame for having asked it, since it's likely to be a management instruction. I also tend to read a lot into that kind of offer to help that's almost certainly not meant ie. this customer is so stupid she's never going to be able to find what she wants without help.
HMV and related places used to scare me, because they're so big (think version on Oxford Street) and always have loud background music playing and I could never find what I was looking for whilst also expecting to be laughed at for my musical preferences if I asked for help. After a bit of looking around I've now got a handle on how they're laid out and where to start looking for stuff.
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That sort of thing can't be replicated outside of the 'friend-of-friend becomes a good acquaintance/friend' type situation. Thinking about it, I have a similiarly good relationship with my ISP, because they're friends of friends. I know I can email them and get an answer within half an hour or so, even 'out of hours' and that's a service I value enough to pay for.
But yes, agree re large chains trying to fake this sort of thing. I don't mind the customer profiling, because it normally leads to money off vouchers I can choose to use or ignore, but people offering to help when I'm happily browsing interferes with my shopping in a not appreciated way.
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But yeah, whenever I need someone to talk to, there's never anyone around.
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In my job, I'm supposed to say hi to and offer to help all random customers I encounter. I don't, unless they look befuddled. It is just too weird for me. And greeting/being greeted by the store staff kind of presupposes a level of friendliness that isn't there. I don't mind saying "Hi, how can I help you?" if the person needs my help, but a blanket "Hi, how are you?" to every random stranger is too much for me.
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These people all stop, take time and talk about things, exchange information and advice (a freebie not to be sniffed at!). I think that this whole anonymity in shopping thing is a harmful trend, largely fostered by the completely faceless supermarket chains that offer neither quality or value, but by stripping out more and more personal interraction offer speed and convenience. I utterly despise that kind of shopping; its hardly surprising that supermarkets seem to be full of screaming children, its a completely soulless experience.
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Yes, I'd agree with that, where the shopkeepers actually know you, rather than just recognising a face or being the sorts of places that engage in offering everyone help for the sake of it.
At the same time, I like my privacy and I don't necessarily want an individual knowing what my shopping preferences are. I've less of a problem with big companies using store cards to build up a picture of my shopping; my problem is with the person in front of me knowing that I tend to buy foo or bar and that I've oddly not bought baz today but have gone for something different.
Butchers are scary in my head because I know so little about what they sell. I prefer buying meat from supermarkets because I know what I'm getting isn't going to poison me and I'm not going to be ripped off by being talked into buying something that isn't as the butcher describes. I don't have the knowledge levels to prevent myself being ripped off by a fast-talking butcher, in the same way I don't have the knowledge levels to stop a car dealer doing the same.
I like people who are genuinely happy to stop and take time and exchange real information & advice. I don't like feeling obliged to buy something simply because someone has done this unasked. And I don't like having people throw a sales pitch at me. I prefer to be left alone to do my shopping. Large shops/chains cannot replicate the genuinely personal service that smaller places can provide and shouldn't IMO try. I don't necessarily want my shopping to have a 'soul', I'd rather it had a proper one or none at all, rather than a misguided attempt to provide one.
I like the ability to be anonymous while shopping. I don't want to have my purchases looked at oddly or to be asked to justify why I want to buy something.
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I don't like it when people start recognizing me, in shops. It means I need to start thinking about my relationship with them, and spinning up a whole bit of my brain about remembering what people said last time, working out what mood they're in, what their character is, perhaps thinking of a comment or a joke, etc. When I'm shopping often I want to be able just to get away with being a zombie because I'm stressed or annoyed, something, and it's quite a strain to act how I should with people who know me.
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I find it very disconcerting, particularly when I don't recognise the other person. I'm not good with faces and names and tend to get confused when people change their clothes.
When I'm shopping often I want to be able just to get away with being a zombie because I'm stressed or annoyed,
Yep, me too and being called upon to be more than polite is too much for me when I'm feeling like that.
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